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Income-Based Segmentation Can Customise Demand: Consumer Behaviour Expert Rama Bijapurkar

Existing methods of measuring consumption need to be analysed to see where current...

RBI Crackdown On KYC Violators Has A Hidden Agenda: Ring-Fencing Fintechs

While banks and non-bank finance companies have got the stick too, one cohort that has...

Slow Ad Revenue Growth Adds To The Woes Of Indian Digital Media

Last year, media executives admitted that most Indians don't want to pay for content. This...

IIFL, Paytm Crackdowns Show RBI Wants To Nip Misgovernance In The Bud

IIFL Finance was reportedly sanctioning loans without fully checking the purity of the...

PwC Chairperson Sanjeev Krishan Says India Inc Boards Need More Diversity

Krishan, who helped draw up the new CII rules on independent directors, said the...

Why India's Airlines Need To Get On Board With DGCA's Relaxed Flying Norms

India's aviation watchdog announced new flight duty rules in a relief for pilots in the...

Does India Have A Consumer Slowdown? It's Complicated.

Top consumer industry executives say they're seeing stagnating demand, but recent...

Why After Sales Service Can't Catch Up With India's EV Boom

While India has jumped on the EV bandwagon, with more Indians buying electric cars, the...

Indian White Knights Eye The Sacred Summer

Indian Premier League franchise owners are lining up for their piece of the holy grail in...

How Homegrown Ullu App Turned Streaming Into A Profitable Business

Founded in 2019, Ullu is best known for its racy web series and films bordering on adult...

From Novartis To Sanofi, Pharma MNCs Are Either Leaving India Or Shrinking: Here's Why

Novartis will do a strategic evaluation of its subsidiary, Novartis India which would...

Product Size, Brand Strategy Are Key Factors Driving Change In India's Packaging Industry

E-commerce businesses are customising packages to avoid additional logistics costs.

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