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Thrifting Takes Off in India, But the Industry Has Miles to Go
Thrifting is shedding its stigma in India as young people embrace sustainable fashion,...
How Thums Up Gave Coca-Cola and Indian Politicians A Lesson In Market Economics with R Srinivasan
In this episode, Raghavan Srinivasan, journalist and former editor for The Hindu Business...
Can Nykaa Keep Its Market Crown In This Beauty Battle?
Competition in beauty retail is pushing platforms to look beyond discounts and exclusivity...
Can Amul Get Indians To Take Their Proteins?
Amul wants to sell Indians high-protein versions of everyday foods. Will the customers...
Smartphones Retailers Are Hoping For A Redeeming Festive Season
In India the festival season starting with Ganesh Chaturthi and ending with Diwali is a...
Can India’s Coffee Market Find Middle Ground?
India’s ongoing wave coffee boom, including the likes of Starbucks and Third Wave, is...
Big Basket Is Betting On Slotted Deliveries, But Not Banking On Them For Growth
With a two-hour delivery proposition for the value-conscious consumer, Big Basket claims...
The Playbook For A Successful Mall Is Changing
A stack of brand outlets and a bunch of department stores with a cinema complex thrown in...
Revamped Outlets, More Sections: Why Retail Brands Are Focusing On Physical Stores
Leading fast fashion brands in India like H&M and Zara over the year have redone their...
Gourmet Foods: Indian Brands Are Flourishing In Import-Dominated Market
A growing demand for global foods has prompted brands to foray into this segment, and...
India's Affordable Beauty Brands Are Innovating To Serve Evolved Consumers In Tier 2 & 3 Cities
An information boom coupled with restricted budgets has resulted in a group of consumers...
Do You Remember The Last Great Ad You Saw And Wonder Why You Don't Recall Any?
While ad makers are creating ads for new social-media platforms, most of it is happening...
